Posts Tagged ‘pre-order’

Left 4 Dead 2 commercial hits a home run … for GameStop

October 26th, 2009
Okay, we won't deny it -- the first TV spot for Left 4 Dead 2 is pretty cool. After all, it's got the four survivor characters in a baseball stadium filled with the infected undead, one of which gets knocked into the bleachers (or at least a few feet through the air) by a baseball bat. But as much as it's an advertisement for the game, it's also one for GameStop, driving home the fact that the American baseball bat is available only through pre-order at the retailer. Good for them!

It's a bit of a downer, though, for those who've reserved the game elsewhere. Or what about the people who just walk into a store on release day to snap up a copy? We've got it! The next ad should feature the survivors being ripped apart by zombies, with the tagline "Pre-order or Die!" We mean, a company's eventually going to go there someday, right?

JoystiqLeft 4 Dead 2 commercial hits a home run ... for GameStop originally appeared on Joystiq on Tue, 27 Oct 2009 00:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments Tags: commercial, gamestop, left 4 dead 2, left-4-dead, pre-order, valve, video

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Left 4 Dead 2 Exclusive Offers In-Game Baseball Bat

August 31st, 2009

New details on Left 4 Dead 2 pre-orders are coming to life, like this one from Game.co.uk, where early buyers will gain access to the demo AND a download code for what’s reported to be an “exclusive in-game weapon: a baseball bat.” I fully expect to see other retailers following suit with bonus items, but EXCLUSIVE? They’re really going to ration out items to those who buy from certain stores? Seems very un-Valvelike.

UPDATE: According to Valve, the way it works is that if one person has the exclusive items, all people in-game also can use them. No word yet on whether this is a timed exclusive or not.

Tags: baseball bat, Left 4 Dead 2, melee weapon, PC, pre-order, sales, Xbox 360

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